Product Life Cycle Touchpoints for the Mindful Shopper™
Product Life Cycle Assessment
The illustration brings together the flow of a product's journey from a raw resource to a usable product to disposal. There are two points of view relative to the product that should be considered—product integrity and the product's impact within the global supply-chain. In a traditional assessment, most consumers look at the first one. What is the product's quality? How well does it perform? Does it meet certain functional requirements?
In a life cycle analysis, a wider view of performance is important and includes considerations such as how the manufacturing and disposal affect people and the environment. We call these the life-cycle touchpoints. The above diagram outlines eight touchpoints that provide a helpful frame of reference for understanding the discussion. Third party agencies audit and report on a product's performance at many points of the entire life-cycle touchpoints. For example, a product with a fair trade certification may treat the labor component with greater equality while a UL listed product may only concern itself with the product's safety. These two certifications provide important information to the consumer but are on opposite sides of the Product Life Cycle.
ProductsDirect.com is engaging its suppliers to gather as much information as possible to provide our customers with value-added information so you can make a more informed purchase decision. We call this the Product Life Cycle Touchpoints for the Mindful Shopper™.